The Experience Differentiator: An Introduction to Customer Experience Design (Denver Startup Week 2015 Presentation)

It has never been easier to get new products and services to market, leading to market saturation and rapid commoditization. In this environment of near total product and service parity, the customer experience is often the only meaningful differentiator.

Every company is in the experience business. 

In this talk Jeremiah introduces the concept of customer experience design, explores the business case and presents some tools and methods for effective customer experience design.

The deck can be downloaded here