persona

Know Your Customer

Know Your Customer

Two men were born in 1948. Both were were raised in Great Britain. Both are married, have two kids, love dogs and are wealthy. And both are princes.

On the surface these men would appear to be quite similar. But engagement designed for one would probably fail for the other. One of these men is Charles, Prince of Wales. The other is Ozzy Osbourne, also known as the Prince of Darkness.